Comment: How software Frankenstein’s Monsters are hampering FMCG agility
Comment: How software Frankenstein’s Monsters are hampering FMCG agilityDespite their sector’s name, many of the biggest firms operating in the Fast Moving Consumer Goods industry have ground to a halt of late. Even with decades leading their product categories and billions of dollars of investment in advertising, some of the world’s leading brands are finding […]
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